LROY | Behavioural Analytics and CRO Strategist LROY | Behavioural Analytics and CRO Strategist
  • What I offer
    • Vision
    • Measure
    • Insights
    • Optimise
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Optimisation.

Test, optimise and implement

OptimisationOptimisation

Seizing the power of insights

Having gained valuable insights, it’s crucial we act upon them to make better decisions, improve our situation, and achieve our goals. Otherwise, these insights remain mere knowledge without impact. Let’s use this understanding to drive positive change and move forward.

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Prototyping & User Feedback

Before spending all your budget on an untested idea, you might want to gather critical feedback from potential customers. You can do that with prototypes and user feedback. Understanding how prototypes need to look, defining your hypotheses and how to gather user feedback can be challenging. I’m happy to think with you!

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Setting up an experimentation workflow

A good product is never finished. Which means you need to continuously optimize. A good way to do that is to set up an experimentation workflow. A strategic system that helps you fuel your future growth.

Enter the world of neuropsychology.

We sometimes think that humans make rational choices. But *spoiler alert* our emotional brain is often the one steering our decisions.
Respecting human psychology when building your products often leads to massive impact. That’s why I embed human psychology right into the experiments I design. I’m happy to share more about how I go about that. Feel free to ask me about this!

Combining your learnings into fact based conclusions.

Learnings are the bricks of your future growth. But they are useless if they are not applied in a foundation. You need to use that knowledge and transform it into actions on your backlog. Combining your learnings into a ready-to-go action plan is what I do best. I love it when a plan comes together.

Brands I proudly helped grow their business

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Ready to test, optimise and implement?

Well I certainly am! In this phase there are only a few things that withhold your users in becoming raving brand ambassadors. Want to know what that is?

Let’s find out!

Check out my other services

Vision

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Defining the right metrics and how to steer on them.

Measure

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You can’t grow what you can’t measure. Let’s track your progress!

Insights

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I help translate this matrix code in plain language.

Frequently asked questions

How can LROY help businesses become more user and data-driven?

Depending on where you are in your journey on improving your User & Customer Experience, I hop onto your cruise and help navigate towards a converting future! Sometimes I build you a stunning dashboard, sometimes you need valuable insights from tons of data. Whatever gets your business going.

What industries does LROY specialise in?

My work is universal and I can and like to work in a multi-disciplined environment. However, I do like environments which fit my values. I like to work with ambitious brands with bold visions. I like to work with teams who prefer progress over perfection and who view their users as people not products.

What are some of the benefits of working with LROY?

If you’re looking for a flexible, fast and specialised pair of brains. You’re in the right place. I offer highly specialised niche services and network without the overhead of a big agency.

How long does it typically take for LROY to implement changes and see results?

Sorry for the answer, but it depends on where you are in your process. If you are already set-up to start experimenting we can launch and analyse your first results in just under a few weeks.How long does it typically take for LROY to implement changes and see results?

What is the cost of LROY’s services?

Every project is unique, and that’s why my services are customized to fit your specific requirements. I offer both hourly and project-based pricing options, with my hourly rate set at €125. I understand that cost is an important consideration, that’s why I work closely with my clients to provide accurate and personalized quotes that fit their budget and project goals.

To get started, simply reach out for a free consultation. I’ll work with you to understand the scope and complexity of your project, and provide you with a quote that meets your needs. I’m looking forward to it!

© 2025 Elroy van Ouwerkerk
All rights reserverd.

Theodorus de Leeuwlaan 3
1391CB Abcoude

VAT: 001964226B95
COC: 53828976

What i offer

  • Vision
  • Measure
  • Insights
  • Optimise

About me

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Language

    • English
    • Nederlands